Affiliate Revenue Model: Win-Win

Hotels earn 1% • Lucy earns 2%

Current Model:

Old Model

Total Weekly Guest Spend

£85,000

Lucy Gets (3%)

£2,550

Hotel receives: £0

❌ Hotels see no direct revenue benefit

❌ Harder to justify "value" to independent hoteliers

✓ New Model

Total Weekly Guest Spend

£85,000

Lucy Platform (2%)£1,700
Hotel Rebate (1%)£850

✓ Hotel gets direct cash rebate weekly

✓ Lucy retains full 2% service fee

✓ Simple, transparent two-party model

Sample Week: Vendor Spend Breakdown
Vendor CategoryGuest SpendLucy (2%)Hotel (1%)
Dining & Restaurants£32,000£640£320
Spa & Wellness£18,000£360£180
Activities & Tours£15,000£300£150
Shopping & Retail£12,000£240£120
Transportation£8,000£160£80
TOTAL£85,000£1,700£850
Annual Impact (40-Room Hotel)

Hotel Annual Rebate

£44,200

Direct revenue back to hotel

Lucy Platform (Annual)

£88,400

Full service fee retained

The Sales Pitch: Two Audiences

For Independent Hoteliers:

"Every time a guest books dining or a spa treatment through Lucy, you earn 1% back. Week 1 you get £850. Scale to 10 hotels? That's £44K/year in pure commission. A transparent, direct revenue share with no middlemen."

For Lucy (Investor Pitch):

"We flip the AI narrative from 'cost cutting' to 'revenue expansion.' Hotels earn 1%, we earn 2%. It's simple, scalable, and transparent. Every new hotel adds recurring transaction revenue with zero marginal cost."

Ready to Implement?

Start with the first hotel. Roll out the 2-1 revenue share model. Track adoption, refine, scale.